Branded Microdrama
Character-led, episodic stories built to make audiences return. We bring filmmaking, script and set experience together with brand-building, audience and campaign thinking.
↗Films, branded entertainment and ideas that give people a reason to stop scrolling.
We like a good story. We also like knowing what it's supposed to do. Turns out, those two can get along.
↓One brings the language of cinema, performance and production. The other brings brand thinking, audience understanding and strategy. Pink Shark World is where those capabilities work together, without either losing its own point of view.
Two individuals. One creative venture. Plenty still to make.
From a short-form story to a full-scale campaign, we bring creative thinking and production together around the job that needs doing.
Selected production experience · Serious MenWe work across formats, bringing storytelling, brand understanding and production together from the first thought to the final frame.
Character-led, episodic stories built to make audiences return. We bring filmmaking, script and set experience together with brand-building, audience and campaign thinking.
↗Advertising that blends formats, storytelling and brand communication to earn attention without feeling like an interruption.
↗Ideas built around audience interest, with the brand playing a meaningful role in the story.
↗Clear, engaging films that make organisations, people and ideas easier to understand.
↗Developing and producing stories for the screen, from the first idea to the final cut.
↗Creator collaborations shaped around the right voice, audience and brand context.
↗Campaign ideas that connect the message, medium and audience across touchpoints.
↗Positioning, consumer understanding and communication direction that give creative work a clear reason to exist.
↗Because people remember what makes them feel, think or lean in.
A clear purpose matters. So does giving people a reason to care.
The format may change. Care, craft and collaboration should travel with it.
At Goibibo and MakeMyTrip, H'Anand worked across brand marketing, creative strategy, copy and campaign communication. It was a deep dive into how people choose, plan and experience travel.
Goibibo · MakeMyTrip · Brand and campaign experienceSelected screen and production experience across films and series, including work connected with Tanaav and Afwaah.
At WPP Marketing Communications (Hogarth), Anand worked on international outdoor and brand communication projects, including Gucci, Nestlé, Heinz and Coca-Cola across APAC markets.






Two different instincts. A shared appetite for good stories. Meet the people building Pink Shark World.

From Mohali to the Merchant Navy, film school and the working world of film and OTT production, Armaan's route has been anything but one-dimensional. His work spans script supervision, writing, direction and creative development.
"A story is built one decision, one scene and occasionally one more take at a time."

From art restoration and visual design to travel marketing, international campaigns and brand strategy, Anand's work has moved across disciplines while staying close to one question: how does an idea connect with people?
"A good brief is useful. Knowing what the audience actually cares about is better."
TWO INDIVIDUAL JOURNEYS.
ONE VERY INTERESTING NEXT CHAPTER.
A selection of recommendations colleagues, clients and collaborators have written about Anand. The full recommendations live on LinkedIn.
Read all recommendations on LinkedIn ↗
Whether you're a brand looking to entertain, a creative mind looking to collaborate, or someone sitting on a story that deserves to be told, we'd like to hear from you.
pinksharksworld@gmail.com ↗